Coming Together Over Charoset: Contest Winner Featured at Whole Foods

Who would have thought that the prepared foods counter at the Whole Foods on Pearl Street would be the place where the Jewish community goes to feel a sense of pride? This week, the Rocky Mountain region of Whole Foods started to prepare and sell their Kosher for Passover products, which included the winning recipe from the Charoset Competition at the Boulder JCC in March.

Kristen Solomon, the winner of the competition exclaimed, “It was so amazing to see my name and creation at Whole Foods and then witness people buying and loving my food!”.

“As a Jew who lives in this community, not LA, not New York City, I feel grateful that Whole Foods is willing to partner with us and honor our traditions. In this age, we need more communication and it feels great to be heard,” stated Miche Bacher who sits on the board of the Boulder JCC and was instrumental in putting together the Charoset Competition with Whole Foods. “We look forward to this being an ongoing partnership.”

Passover is usually a time to reflect on the past and where our ancestors came from, but this experience allows us to look to the future at how far we’ve come as a community. Just think, next year at Whole Foods!

Looking to spice up your Passover seder? Want to learn how to make matzah balls that float or sink? Check out the JCC’s Passover Holiday Guide with recipes and more. Hear more stories of how powerful the Charoset Competition was HERE. And be sure to check out photos from our Whole Foods visit and the Charoset Competition on our respective Facebook albums.

About Michael Rosenzweig

Michael Rosenzweig is the former Marketing Director at the Boulder JCC.

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